Direct Marketing

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Commtech Design Selects Infusion Direct Marketing As Its Agency Of Record
Commtech Design a leading technology design firm, today announced that the company has expanded its Public Relations efforts and has retained Infusion Direct Marketing as their Agency Of Record. Commtech will be utilizing Infusion's Public Relations …

Apple Hits Sour Note With Direct Marketing Ploy
Either way, it has become clear over the last couple of days that the direct marketing blitz hasn't gone down well with many customers, leaving them confused, angered or annoyed. “Great! A new U2 album in my iTunes. Now I am just waiting for a McDonald …
Read more on MediaPost Communications

USPS Commissions Brain Research on Direct Mail
OIG believes such a study could add a physiological research component to the growing body of analysis of consumer interaction across multiple marketing channels. Small- and medium-sized businesses that cannot afford such research could benefit from …
Read more on Direct Marketing News