Virtual reality and the new sales experience
And for more day-to-day purchases, like food and clothes, virtual shopping may remove the need to leave the house at all. "You can go into the store, but you can do it from the comfort of your own bed," says Victor Lee, senior vice president of digital …
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Shopify Acquisition of Kit CRM Introduces Conversational Commerce
Shopify has just recently announced that it is all set to acquire Kit CRM, a virtual marketing assistant that leverages messaging to help businesses market their online stores. The acquisition of Kit CRM will will add yet another feather in the crown …
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What Marketers Need to Understand About Augmented Reality
AR technology enhances the physical environment you see by overlaying virtual elements, such as information or images over it, either through displays such as HoloLens and Google Glass or through the camera view on your smartphone. In order for the …
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